RIM rolls out Google Calendar sync for BIS users

blackberryThe Ontario-based maker of the BlackBerry smartphone, Research In Motion (RIM), has updated its popular BlackBerry Internet Service (BIS) system to include new two-way syncing capabilities for Google Calendar.

The feature, which was already available on the premium BlackBerry Enterprise Server (BES) system that is used by larger businesses, is now available for BIS, which is used largely by the consumer segment.

A significant number of BlackBerry users already use Google applications, such as Google Gmail, which currently offers the most robust email management system for mobile devices. Many of those same people also use Google Calendar, and until now, they could not get native syncing capabilities on their BlackBerry smartphone.

The two-way Google Calendar sync means users could add, delete, or edit appointments from any computer, or mobile phone, and see the changes directly on their BlackBerry smartphone without having to manually refresh.

To activate the feature on your BlackBerry, simply login to BIS from your PC browser and enable the feature from the Edit page of your Gmail account. You then must login to the Email Settings app on your BlackBerry to re-authenticate.

Despite the BlackBerry smartphone primarily being an enterprise centric device, RIM took far longer than expected to add two-way Google Calendar sync functionality, given competing mobile platforms like Apple’s iOS already offers the feature.

Apple iOS devices, like the iPhone, go a step further when it comes to asynchronous integration with Google applications by providing sync capabilities with the native Notes application, which syncs with Google Notes, allowing users to easily retrieve and manage notes from their computer or mobile device.

Over the last year and a half, the RIM stock has lost over 45-percent of its value, with investors still uncertain about future expected earnings growth given intensifying competition and the lack of ability of the device maker to unveil a superior handset, or even a handset on par, with competing devices, like the iPhone. There is also increasing uncertainty over the backlash of foreign governments, like the UAE, who are threatening to ban BlackBerry service if RIM does not open up its service to allow governments to monitor select messages for national security reasons.

The RIM stock (TSE:RIM) is trading down but close to par from today’s opening price at $48.96 per share.


tag TAGS: , ,
Short URL: http://business2press.com?p=7904
Recommended:
b2p Ensure that you follow us on Twitter and Like us on Facebook
Murad is an engineering graduate from Centennial college in Toronto, Canada. Write to murad@business2press.com
checkmark
We are perfectly committed to the highest ethical and professional codes of conduct and standards in the industry on a firm wide basis. Learn more about us, our contributors, and our governance
b2p
We encourage you to comment. Comments are moderated. Comments that are abusive, off-topic, have marginal substance, or include promotional content will be removed. We cannot facilitate requests to edit or remove comments, or explain moderation decisions

Business 2.0 Press publishes exclusive business tech news and analysis covering start-ups to large-caps from Bay & Wall streets since 2008 from a group of highly knowledgeable industry professionals that abide by the toughest industry codes of conduct and professional standards lightMore

lightAdd value by subscribing (RSS)

logo

StockFractions.com has the most stock ratios for public companies. Get the most comprehensive micro insight on public firms available on the web, all for free.
Stock Fractionsgo

title

Colon cancer is one of the leading causes of death. Irrespective of family history, everyone is exposed to the risk. About 90% of colon cancer cases begin from non-cancerous tumors, polyps, which could form in the large bowel. Screening with a colonoscopy will painlessly remove any polyps hence almost entirely reducing your risk of developing the horrible disease. The good news is that about 90% of colon cancer cases are preventable through a simple (yes, simple) colonoscopy.
Learn moreatom
Public service message from Business 2.0 Press